Extrovert CRM

Retail-focused CRM and marketing platform is a comprehensive solution designed to collect and process customer information, organize marketing campaigns and manage loyalty programs. This platform combines various functions to simplify and improve the efficiency of working with the customer base in the retail industry. Main Features and Benefits: Unified Data Warehouse (CDP): Centralized collection of customer data, including personal information, preferences, purchase history. Segmented Mailings and Calls: Effective targeted marketing to different groups of customers, with the ability to measure the impact of each campaign. Automated Communications: Create automated communication processes to increase customer engagement. Loyalty Bonus Program: Implement and manage bonus programs, including e-card support. Omni-Channel: Integration with various sales channels, including online stores and mobile apps. Omni-Channel: Integration with various sales channels, including online stores and mobile apps. Mobile Sales Assistant: Access sales associates' data and tasks through a mobile app, increasing their mobility and efficiency. Customer Questionnaire: Collect detailed customer information through in-store questionnaires or online forms. Uniqueness of the System: Flexibility of Questioning: Possibility to create and modify questionnaires in the block editor-constructor, adaptation to different types of cards. Diversity of Questionnaire Methods: Including self-completion, checkout interviews and data transfer from paper questionnaires. Data Verification and Updating: The system provides for verification and correction of entered information, ensuring its relevance and validity. Personalized Client Cards: Creation of a single client profile with attached history of his interactions with the company. . Marketing Communications Effectiveness: Multichannel Mailings: Using SMS, Email, WhatsApp, voice calls and PUSH notifications to reach a wide audience. Targeting and Segmentation: Detailed segmentation of the customer base to target marketing campaigns to specific groups. Response Analysis and Control Groups: Detailed analysis of communication results and use of control groups to evaluate effectiveness. .